Like other animals, chickens are intelligent, active, and curious and have unique personalities. Chickens enjoy foraging for bugs and seeds, running, playing, dustbathing, sitting in trees or on perches, and simply taking in the world around them.

But sadly, most chickens raised in the U.S. today have been bred to grow so large, so quickly that they can hardly walk, let alone fly. Instead, they are forced to remain sedentary, their legs crushed by their own weight and their bodies burdened by the pain of their unnatural, exponential growth.

Over 230 companies, including many major retailers, have committed to transitioning to higher welfare chicken breeds that grow more naturally and farms with environments where the birds can thrive. But unless retailers hear from you, progress will stall and they won't prioritize transitioning to more humane products.

Send a message to your favorite stores NOW asking them to offer more humane chicken products!

Directions:

Select the store(s) you shop at the most and then select "email" to open a pre-populated message. Feel free to customize your message, as personalized messages are especially effective. Please be polite and focus on the issue.

Chicken Welfare Retailer Scorecard

Over 230 companies have signed onto the Better Chicken Commitment (BCC), a suite of standards covering breed, housing, environment, and slaughter method aimed to improve the birds' overall quality of life. However, many major retailers have made little to no progress on the BCC, and many others have not committed at all.